Blog Archives - Page 3 of 7

Graphic Village Celebrates Three Additional 2023 Print Excellence Awards

On March 2, 2023, Graphic Village proudly received fifteen 2023 Print Excellence Awards from Graphic Media Alliance (GMA) during the 2023 Southern Region Print Week reception. Adding to this impressive recognition, on September 14, 2023, Graphic Village secured three more coveted 2023 awards at the GMA Millcraft Grand Ceremony in Columbus. These prestigious accolades include […]

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GV Pulse: Cultivating Success Through Thoughtful Corporate Gifting

Blog, Newsletter / Mark Weinstein

In an ever-evolving business landscape, strategies that foster strong relationships, enhance brand image, and ensure client and employee loyalty are of paramount importance. One such strategy that has gained significant momentum in recent years is corporate gifting. This practice has transformed from a mere customary gesture to an indispensable tool in the arsenal of modern

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Unleashing the Power of Top-of-Mind Awareness

Blog, Thought Leadership / Mark Weinstein

In marketing, being “top of mind” means being the first brand or product that comes to mind when a consumer thinks of a particular industry, category, or need. For example, when someone says “coffee,” what comes to mind? Starbucks? When someone says “soda,” is it Coca-Cola or Pepsi? When they say “electronics,” is it Apple?

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10 Items for Your Pre-Design Packaging Production Checklist

Blog, Thought Leadership / Mark Weinstein

Whether you are sitting down to design your first folding carton package or your hundredth, it helps to have a pre-design checklist. This ensures that your packaging looks and performs its best. Here are ten considerations you don’t want to overlook. Target audience: Who is the target market for your product? Your packaging has the

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GV Pulse: The Print Factor – Enhancing Your Marketing Strategy with Tangible Impact

Blog, Newsletter / Mark Weinstein

Printed materials play a crucial role in a comprehensive marketing strategy by complementing and enhancing digital efforts. While digital marketing offers reach and interactivity, print materials provide a tangible and memorable experience for customers. Here are five insights into the role of print in marketing strategy, ways to integrate personalized print campaigns, and examples of a few successful

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The Pursuit of Authenticity: Unmasking the Pitfalls of Contrived Agency Speak

Blog, Thought Leadership / Mark Weinstein

In an era where authenticity reigns supreme, consumers crave genuine brand messaging that resonates with their values. According to HubSpot, a company’s brand message serves as a vital tool to build trust with their audience. In fact, 46% of consumers in the U.S. prefer to buy from brands they can trust. But how do you

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GV Pulse: 5 Ways to Supercharge the Power of Print Marketing with AI

Blog, Newsletter / Mark Weinstein

In today’s rapidly evolving landscape, artificial intelligence (AI) has emerged as the latest trending, hot topic that is capturing the imagination of professionals across diverse industries. As we embark on this month’s newsletter, we delve into the powerful convergence of AI and the timeless medium of print. It’s essential to recognize that AI’s transformative influence

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17 Essential Tips for Cost Savings in Print

Blog, Thought Leadership / Mark Weinstein

When it comes to printed projects, efficiency and cost-effectiveness are key considerations for businesses and individuals alike. By following a set of practical “printing tips,” you can optimize your printing budget, save valuable resources, and achieve high-quality results. In this post, we have compiled a list of essential printing tips to provide you with a

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Graphic Village Honored at 23rd Annual ACG Cincinnati “Deal Maker Awards”

Awards, Blog, News / Mark Weinstein

Graphic Village was recognized as an Honoree (winner) in the small cap business category at the 23rd Annual ACG Cincinnati “Deal Maker Awards,” a distinction that fills our team with immense gratitude. The ceremony, held on June 7th at Cincinnati Music Hall, showcased the thriving Cincinnati business landscape, and served as a testament to the

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GV’s CEO on the CBC’s “Above the Fold” – An Inspired Journey of Perseverance and Success

Blog, News / Mark Weinstein

We all have defining moments in our lives that shape our ambitions and drive us to prove ourselves. For Pat McMullen, CEO of Graphic Village, that moment came during his high school graduation ceremony. In an “Above the Fold” podcast interview with Andy Brownfield, the managing editor of the Cincinnati Business Courier, McMullen shared his

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