printing industry Archives - Page 2 of 3

GV Expands Capabilities with the Acquisition of AAA Laminating & Bindery!

Acquisitions, Blog, News / Mark Weinstein

Graphic Village (GV), is pleased to announce its acquisition of AAA Laminating & Bindery (AAA). AAA is a Fairfield, Ohio-based company recognized for its excellence in laminating and bindery services. This acquisition underscores Graphic Village’s commitment to providing a broad range of high-quality print and finishing solutions to its clients. The acquisition of AAA Laminating […]

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Creative Harmony: Rick Rubin’s Insights with Debbie Millman on ‘Design Matters’

Blog / Mark Weinstein

When you think of Rick Rubin, the first thing that might come to mind is his unparalleled influence on the music industry. With a career spanning decades and an artist roster that includes names like Adele, Johnny Cash, the Beastie Boys, and Jay-Z, Rubin’s impact is undeniable. Yet, as he reveals in his 2023 interview

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The Evolution of Marketing in the Printing Industry: Insights from ‘Graphic Media Alliance’

Blog, Thought Leadership / Mark Weinstein

As the marketing landscape evolves, its role in the printing industry does as well. GV recently spoke with Andrew Schall, President of Graphic Media Alliance (GMA), a Columbus-based association supporting the graphic communications industry across Ohio, Michigan, and Northern Kentucky. GMA offers advocacy, workforce development, networking opportunities, and numerous programs to boost efficiency and profitability

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Reading Print Produces Results: Why Reading on Paper Still Matters

Blog, Thought Leadership / Mark Weinstein

In today’s digital age, where screens dominate our daily lives, the value of print media like direct mail, marketing collateral, magazines, and print advertising is often overlooked. However, research has consistently highlighted the unique benefits of reading on paper compared to reading on screens. One study comparing digital and print reading habits found that reading

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Want to Be More Sustainable? Embrace Circular Design

Blog, Thought Leadership / Mark Weinstein

In recent years, circular design has gained traction in many industries, including printing and packaging. Circular design aims to minimize waste and maximize the lifespan of products by following the principles of reduce, reuse, and recycle. Not only can embracing circular design lead to significant environmental benefits, but it can result in operational efficiencies, too.

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Graphic Village Honored with Twenty-One 2024 Print Excellence Awards

Awards, Blog, News / Mark Weinstein

Graphic Village is proud to announce that they were awarded twenty-one 2024 Print Excellence Awards from Graphic Media Alliance (GMA) at the 2024 Southern Region Print Week reception on February 29, 2024. Each year, GMA holds its Print Excellence Awards competition to recognize Ohio, Michigan, and northern Kentucky printers who have demonstrated printing excellence in

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When Does Print Marketing Beat Digital?

Blog, Thought Leadership / Mark Weinstein

Print and email are powerful tools for getting information out there quickly or engaging your audience on a frequent or programmatic basis. But when you want to communicate with your audience at a deep and emotional level, you want to turn to print. The reasons have to do with the way our brains are wired.

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10 Benefits of Print in 2024

Blog, Thought Leadership / Mark Weinstein

In the contemporary marketing landscape, print media remains a potent tool, offering unique advantages that complement digital strategies. This list highlights the diverse benefits of incorporating print into your marketing arsenal. From tangible presence to increased recall, less competition in the digital realm to extended lifespan, and the establishment of credibility to visual appeal, print

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Graphic Village Celebrates Three Additional 2023 Print Excellence Awards

Awards, Blog, News / Mark Weinstein

On March 2, 2023, Graphic Village proudly received fifteen 2023 Print Excellence Awards from Graphic Media Alliance (GMA) during the 2023 Southern Region Print Week reception. Adding to this impressive recognition, on September 14, 2023, Graphic Village secured three more coveted 2023 awards at the GMA Millcraft Grand Ceremony in Columbus. These prestigious accolades include

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The Pursuit of Authenticity: Unmasking the Pitfalls of Contrived Agency Speak

Blog, Thought Leadership / Mark Weinstein

In an era where authenticity reigns supreme, consumers crave genuine brand messaging that resonates with their values. According to HubSpot, a company’s brand message serves as a vital tool to build trust with their audience. In fact, 46% of consumers in the U.S. prefer to buy from brands they can trust. But how do you

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