The Pursuit of Authenticity: Unmasking the Pitfalls of Contrived Agency Speak

In an era where authenticity reigns supreme, consumers crave genuine brand messaging that resonates with their values. According to HubSpot, a company’s brand message serves as a vital tool to build trust with their audience. In fact, 46% of consumers in the U.S. prefer to buy from brands they can trust. But how do you […]

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17 Essential Tips for Cost Savings in Print

When it comes to printed projects, efficiency and cost-effectiveness are key considerations for businesses and individuals alike. By following a set of practical “printing tips,” you can optimize your printing budget, save valuable resources, and achieve high-quality results. In this post, we have compiled a list of essential printing tips to provide you with a

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23rd Annual ACG Cincinnati “Deal Maker Awards

Graphic Village Honored at 23rd Annual ACG Cincinnati “Deal Maker Awards”

Graphic Village was recognized as an Honoree (winner) in the small cap business category at the 23rd Annual ACG Cincinnati “Deal Maker Awards,” a distinction that fills our team with immense gratitude. The ceremony, held on June 7th at Cincinnati Music Hall, showcased the thriving Cincinnati business landscape, and served as a testament to the

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GV Pulse: Rediscovering the Value of Print – Engaging the Tangible in a Digital World

In a world dominated by digital media, print has regained its value by offering unique advantages to marketing and branding efforts. Comprehensive print, packaging, environmental graphics, and direct mail each bring distinct benefits that resonate with audiences and enhance the overall brand experience. Let’s delve into the value that each of these print elements contributes

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Graphic Village Named Official Print Marketing Solutions Company of Rahal Letterman Lanigan Racing

ZIONSVILLE, Ind. (April 26, 2023) – Rahal Letterman Lanigan Racing (RLL) announced today that Graphic Village, a leading Midwest print marketing solutions provider, with facilities in Cincinnati, Chicago, Louisville and Indiana, has joined the team as the Official Print Marketing Solutions company in a multi-year agreement. “We are thrilled to partner with the Rahal Letterman Lanigan

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Seeing is Believing, but “Touch” Closes the Deal: Enhancing Package Design via Tactile Marketing

In today’s digital age, it’s more important than ever to create unique and memorable brand experiences. One of the most effective ways to do this in package design is through the use of digital print embellishments. By leveraging advanced embellishment applications, brands can create a sensory and tactile connection with their audience that enhances their

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GV Pulse: GV Brings CAMI Technologies’ Personalized Video Communication Platform to Clients!

CAMI Technologies has developed a video communication platform that prioritizes personal engagement through its patent-pending QR code technology, CAMIcodes. CAMI allows brands to develop targeted, authentic videos to quickly reach their target audiences while also allowing consumers to connect with family and friends. The team at GV is proud to announce that, as a preferred

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GV Pulse: Six Principles of Marketing Persuasion

Understanding buyer psychology is key to grabbing a consumers’ attention and moving them towards a buying decision. The 6 Principles of Marketing Persuasion by Dr. Robert Cialdini is one of the most influential models in this approach. Cialdini’s six principles – reciprocity, social proof, liking, commitment and consistency, authority and scarcity  – can help boost results and

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Graphic Village Acquires Chicago-Based Sunrise Hitek Group

Acquisition builds on Graphic Village’s variable print, large format and packaging capabilities Graphic Village announced on June 1, 2022 that it had purchased Sunrise Hitek Group, LLC, a variable print and specialty large format company in Chicago. This strategic move further strengthens Graphic Village’s capabilities and expands the company’s presence to the Chicago, Illinois region.

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