How Emotion Drives Engagement: Why the Most Memorable Marketing Doesn’t Start with Facts
On a recent cold January morning, I ventured down to Cincinnati’s OTR neighborhood to attend an event hosted by UFO Performance Marketing. Aptly titled Cool People Saying Smart Things™, the gathering delivered exactly what it promised: thoughtful perspectives from leaders across design, digital strategy, creativity, and performance marketing on what will shape marketing and brand […]
How Emotion Drives Engagement: Why the Most Memorable Marketing Doesn’t Start with Facts Read More »
