Whether you are sitting down to design your first folding carton package or your hundredth, it helps to have a pre-design checklist. This ensures that your packaging looks and performs its best. Here are ten considerations you don’t want to overlook. Target audience: Who is the target market for your product? Your packaging has the […]
10 Items for Your Pre-Design Packaging Production Checklist Read More »
Why the smartest brands are orchestrating both mediums for stronger engagement and ROI For decades, marketers have framed the conversation as print versus digital. Digital was faster, cheaper, and measurable — so surely it would replace print. But that assumption was flawed from the start. Print and digital were never rivals — they were built
Better Together: How Print and Digital Amplify Each Other’s Power Read More »
Ten Defining Visual Predictions that will Influence Brand Identity and Design Strategy in 2026 Design’s future is unfolding at the intersection of creativity and intelligence. Insights sourced from several of the top global design trend predictors point to a 2026 defined by balance — between technology and emotion, precision and imperfection, sustainability and storytelling. In
Inside the 2026 Design Forecast: What Leading Voices Are Predicting Read More »
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