5 Secrets for Success with Environmental Retail Graphics
You’ve spent considerable time developing targeted, personalized campaigns that drive traffic to your stores. Once people get there, do they find what they need?
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5 Secrets for Success with Environmental Retail Graphics
You’ve spent considerable time developing targeted, personalized campaigns that drive traffic to your stores. Once people get there, do they find what they need?
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The Evolution of Marketing in the Printing Industry: Insights from ‘Graphic Media Alliance’
As the marketing landscape evolves, its role in the printing industry does as well. GV recently spoke with Andrew Schall, President of Graphic Media Alliance
Reading Print Produces Results: Why Reading on Paper Still Matters
In today’s digital age, where screens dominate our daily lives, the value of print media like direct mail, marketing collateral, magazines, and print advertising is
Want to Be More Sustainable? Embrace Circular Design
In recent years, circular design has gained traction in many industries, including printing and packaging. Circular design aims to minimize waste and maximize the lifespan
Unlocking the Power of Corporate Magazines: Elevate Your Multichannel Marketing Strategy
In an age dominated by digital saturation, the resurgence of print holds profound significance. As online content becomes increasingly standardized and algorithm-driven, there’s a palpable
Want Customer Loyalty? Start Yesterday!
We’ve all heard the statistics—your current customers are far more profitable than new customers. Nearly two-thirds (65%) of brand purchases come from repeat customers. Even
The Human Touch: Moving Beyond Data for Fully-Engaged Connections
As marketers, we have more data at our fingertips than ever. Data is all around us, from in-house customer information to third-party demographic and behavioral
