Got Incentive? Are You Matching the Right Incentive to the Right Audience?

2019-10-28T09:34:22-05:00October 16th, 2019|Tags: , |

Incentives can be critical to getting people to respond to your marketing offer, and not every incentive will motivate every buyer. The two have to be properly matched. Do you put as much thought into the incentive as you do into your list, your creative, and your message?