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So far Mark Weinstein has created 17 blog entries.

Should You Be Personalizing? The Data Tell the Tale

2021-01-25T12:22:05-05:00January 25th, 2021|Tags: , , , , , , , , , |

Recently, McKinsey, a respected business research firm, had this to say about direct mail and email communications: Customers decide very quickly—in a matter of seconds—whether they like your marketing message. Provide something relevant, and you’ve got a satisfied customer. Miss the mark, however, and they’re gone. 1 […]

Why Lifetime Customer Value Matters (A Lot)

2021-01-26T11:37:44-05:00January 21st, 2021|Tags: , , , , , , , , , , |

As a marketer, you invest a significant amount of time in your print and multichannel campaigns. It’s essential to understand what (and who) brings in the most revenue. With traditional models of evaluating success, the emphasis is placed on immediate results. But is this the best way? […]

Office Manager

2021-01-26T15:27:09-05:00December 17th, 2020|

Summary of Functions The Office Manager organizes and coordinates administrative operations and procedures for the office, in order to ensure cleanliness, effectiveness & efficiency.  The ideal candidate is experienced in handling a wide range of administrative support related tasks, tech savvy (ideal) and willing to work independently with little or no supervision.  This person must be [...]

Human Resources Generalist

2021-01-26T15:27:39-05:00December 3rd, 2020|Tags: , |

JOB TITLE: Human Resources Generalist REPORTS TO: Human Resources Manager DEPARTMENT: Human Resources FLSA STATUS: Exempt Summary/Objective This individual provides professional human resources support across multiple stages of the employee life cycle with focus on recruitment and employee relations. Will serve as a trusted HR partner and advisor to departmental leaders and employee populations. Primary customer [...]

Production Manager: Apparel

2021-01-26T15:28:23-05:00December 1st, 2020|

Essential Functions: Drive the profitable growth of the Apparel business, including direct management of a small department of production employees. Develop and execute both operating plans and business plans to continuously improve the overall performance of the business and production team. Work well in a high paced environment with multiple duties needing completion on a daily [...]

Assistant Press Helper

2021-01-26T15:28:47-05:00October 23rd, 2020|

JOB DESCRIPTION Assists Press Operator with press make ready, operating, and maintaining sheet-fed printing press. This includes inserting packing sheets on plate cylinder to build up plate to printing height, fastening reinforcing bars to offset blankets, and installing plates and blankets on press cylinders, using hand tools and power tools, to achieve pressure required for printing. [...]

Offset Press Operator

2021-01-26T15:29:14-05:00October 23rd, 2020|

JOB DESCRIPTION: Set up, adjust, operate, and maintain a single or multi­color offset press to print single-color, two color, and/or multi­color work. Review job specifications to determine the press setup according to the imposition of the run. Perform all make-ready tasks associated with the type of press operated such as hanging plates, examine plates/cylinders for imperfections [...]

Leadership in the Age of Covid-19

2020-10-30T10:35:10-05:00October 16th, 2020|Tags: , , , |

Almost no industry has been immune to the effects of COVID-19. Coping with this new environment is no longer a choice, and living in the age of a pandemic has become a lifestyle. What does this mean for business? While some companies will thrive, many will struggle in the economic downturn. […]

Crafting a Brand: The Relationship Between Craft Beer & Branding

2020-10-30T10:46:54-05:00September 15th, 2020|Tags: , , , , , , , , , , , , , , , |

In the craft beer industry, aesthetics around branding run the gamut. From minimal design to stylistic illustration, anything goes. With 7,000+ breweries in the US, (62 in Cincinnati) all constantly jockeying and innovating to grab consumer attention, it’s harder than ever to call out specific visual trends that are proving successful. However, in Cincinnati, Rhinegeist Brewery [...]

Vote for Graphic Village for Your Election Marketing Solutions

2021-01-21T10:03:05-05:00August 20th, 2020|Tags: , , , , , , , , , |

ONE-STOP INTEGRATED MARKETING SOLUTIONS ALL UNDER ONE ROOF One Company. One Stop. Everything you need is right here in the Village. After a century in business, we’ve become a one-stop resource for transforming creative ideas into powerful results. Headquartered in Blue Ash, Ohio, Graphic Village is the leading, independent print marketing solutions provider in the Greater [...]