Which marketing technique works better? Communicating everything to your prospects all at once, or feeding them pieces of your message over time? It depends on your marketing goals, but in many cases, the latter approach – called “drip marketing” – can be highly effective.
So you’ve started personalizing your direct mail campaigns. But how do you know if your efforts are paying off?
PIANKO recently awarded Graphic Village with Best In Show for Division III and two Best In Category awards for the Basketball Player poster.
Move forward or be left behind. You’ve probably heard this more times than you can remember. That’s because it’s true – and especially in the fast-moving world of marketing.
A solid plan that details your marketing goals, strategies, tactics, costs and projected results is a critical resource for your entire organization. In fact, it’s one of the best ways there is to make sure your marketing dollars are being well spent.
Are you among the marketers who have not yet started sending personalized direct mail and email communications? Are you still using a “one size fits all” marketing strategy?
Introducing Color-Logic, a versatile, affordable way to produce metallic special effects using almost any print process.
Love “Fixer Upper” style? Millions of viewers do. Tap into “Fixer Upper” tones and help your buyers fall in love with your mailings as much as they have fallen in love with Joanna Gaines.